ADVERTISING AND PROMOTION CAMPAIGNS
Another important element in generating customers and repeat sales, is the advertising and promotion campaigns. Advertising can be expensive even more so if the message is ineffective and the ad placement does not reach the desired target audience. It is advisable to develop several campaign themes and test them in limited markets to determine which campaign themes are the most effective.
Social media marketing campaigns are no longer just a luxury—they are a critical part of any promotion campaign. Today’s online users not only expect to see brands and businesses on social media, but they expect their experience to be responsive and interactive. Developing a strong online presence requires getting rid of that “set it and forget it” mentality, and devoting daily efforts to promote digital awareness of your brand—something that many businesses simply don’t have the resources to accomplish.
Our team of social media marketing experts can help you utilize the latest social media trends and best practices to develop a strategy that both engages followers and converts them into loyal customers for your business. We also have considerable experience setting up and managing paid social advertising campaigns to generate high quality leads.